Foliomedia

Testing Image in New Blog

This was taken the morning after my daughter was born. I’m sleeping in the bed that my wife should, by all rights, be occupying.

WTF is Social Media

Struck and 52 Limited are hosting a social media panel discussion Wednesday, May 27, at the White Stag building in downtown Portland (Couch and 1st Ave). I’ll be a panelist, so I’ll be there, talking about all things social media related.

In researching social media trends and insights, I found this insightful article on skelliewag.org. The gist of the article being:

The broader your expert branding, the less clear it is what exactly you do and what problems you can solve. You are also competing with hundreds, perhaps thousands of other people who have branded themselves in the same way.

Be specific in your claims. Instead of being a Social Media Expert, which skellie notes is like being an expert on ‘Animals’, focus your efforts on the quantifiable benefits a particular area of social media can provide.

Finally, a New Site, Sort of

For those of you who have periodically returned to Foliomedia looking to see what Dylan Smith has been up to, you will find that it has, once again, emerged as something inchoate. This is my new blog; not my design. I hope to redesign it soon. Please come again to witness the development unfold.

For those of you who have never been to Foliomedia, welcome. This is where I’ll be journaling about my life as a programmer. You’ll laugh, you’ll cry, but mostly you’ll find items relating to things I’m learning about online. It is my hope to give back where I can. It’s about time.

By day, I’m lead developer at Struck, Portland. We do a lot of work in Django and Flash, and this is my place to do things a little differently. I deployed this site today using Capistrano. I’m using Ruby on Rails as my application framework. My blog platform is Enki, which I chose because it’s bare bones, and will provide just enough to get started with Rails, while allowing me to easily build to suit. My server (an Ubuntu slice at slicehost) is running Nginx with Passenger.

More info about the joys and challenges of these deployment choices is forthcoming.